Privacy Policy

Who we are

myreflex is a project by Innoven Design, based in Toronto, Canada. You can reach us at hello@myreflex.app.

What we collect

When you join the waitlist, we collect:

• Your email address — so we can email you when the app is ready.
• The ad you came from (utm_content, utm_source, utm_campaign) — so we know which marketing message brought you here.
• Your answer to "What made you sign up today?" — if you choose to fill it out.

When you visit this site, we automatically collect:

• Anonymous analytics via Plausible (or Fathom). This is privacy-respecting analytics with no cookies — we see pageviews and traffic sources, not individuals.
• Meta Pixel data — if you arrived from a Facebook or Instagram ad, Meta receives a record of your visit. This is how Meta measures ad performance. Meta may use this data per their own data policy.

We do not collect your name, phone number, location, or any data from your device beyond what's described above.

What we do with it

• We use your email solely to notify you about the app launch and, occasionally, about meaningful updates to the project. We do not send marketing newsletters.
• We use the analytics data to understand which ads work and improve the product.
• We do not sell your data. We do not share it with third parties except the service providers we use to operate this site (currently: Netlify for hosting and form handling, Plausible for analytics, Meta for ad measurement).

How long we keep it

We keep your email until you ask us to delete it, or until the project is wound down — whichever comes first. To delete your data, email hello@myreflex.app and we will remove your record within 7 days.

Your rights

If you live in the EU, UK, or California, you have the right to access, correct, or delete the data we hold about you, and to object to its processing. Email hello@myreflex.app to exercise any of these rights.

Cookies

This site does not set first-party cookies. Meta Pixel may set cookies on your browser for ad measurement purposes if you arrived via a Meta ad. You can opt out of Meta tracking via your Facebook ad settings or by using browser-level tracking protection.

Changes to this policy

We'll update the "last updated" date at the top of this page if we change anything. If we make a material change, we'll email people on the waitlist before the change takes effect.

Contact

hello@myreflex.app
Toronto, Canada